公开课-北京金融科技学院

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课程目录

讨论区

第一章初识电子商务

1.1 What is e-commerce

1.2 The past and present of e-commerce

1.3 The story behind e-commerce classification

1.4 Introduction to e-commerce in China

第二章透视电商实现

2.1 Nonnegligible User Terminal

2.2 Unequal Internet continent

2.3 The technology of e-commerce

2.4 Joint Policies of Mobile E-commerce

2.5 Social e-commerce involving everyone

第三章遇见网络营销

3.1 My product Is up to you

3.2 Perspective on the phenomenon of price discrimination

3.3 The reconstruction of channels

3.4 New forms of word of mouth

3.5 You have to listen to consumers

第四章创新支付与金融

4.1 Crazy digital currency

4.2 The battle of third-party payment

4.3 P2P on the way to advance

4.4 Trap about crowdfunding

第五章管理电商供应链

5.1 Platform operation_different models

5.2 Logistics_no limits of the speed

5.3 Pricing_not just fixed prices

5.4 Marketing_know you better than yourself

第六章揭秘电商安全

6.1 Safe or Not

6.2 Invincible Spear

6.3 Unassailable Shield

6.4 Do You Really Have Privacy

6.5 Roles and Tasks of Security Management

第七章解读新零售

7.1 Changes in Retail

7.2 Whats new in new retailing

7.3 Different genres of unmanned retail

7.4 Product sales supported by contents

第八章畅谈电商发展

8.1 Sharing Economy-What Is Mine Is Yours

8.2 Cross-border E-commerce-More Than Distance

8.3 Rural E-commerce-A New Driving Force for Rural Development

8.4 Gig economy-Personal development in the age of e-commerce

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张杏杏S

2018/12/26 15:30

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双月　回复　庞舒月

2018/11/29 18:55

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